Helping Heart.


The world's first connected jacket with wireless payment technology sewn into it's chest pocket. Enabling homeless people to receive money wirelessly. Simply hold your wallet to the Helping Heart, donate €1,- and receive a personal thank-you in your transaction details from the person you helped.

They say.


The Independent
“This could revolutionise how you give money to the homeless.”

The Guardian

"Ad agency N=5 grabs headlines with its trial of the Helping Heart contactless jacket."




Reaching the world
Over 45 million people read about the project in the first week alone.

Next steps
London is starting a second Helping Heart pilot next year.

The first prototype was designed, 3D-printed and tested in 3 weeks

We won.


Webby - Winner - Technical Achievement
Webby - People’s - Technical Achievement
Lovie - Silver - Mobile & Experiential marketing
SpinAward - Gold - User Experience
SpinAward - Silver - Innovation
Esprix - Bronze - Innovation & transformation
FWA - Site of the Day

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